Crafty Clicks is now ‘Fetchify’
PAF® solutions provider Crafty Clicks has changed its name to Fetchify as of July 7th 2020. As well as a new name they have a new website at www.fetchify.com Crafty Clicks became … read more
We recently presented info on changes in licensing behaviour to the PAF Advisory Board (PAB). The data looked at licensed PAF usage in the Financial Years 2014/15 and 2015/16 and so illustrated the initial effects of the change to our Licence in April 2015.
In 14/15, under the old Licence, 57% of End-Users licensed on a User basis and 40% on a Transactions basis.
In 15/16, these percentages had both changed to 49% illustrating the significant shift towards Transactions based licensing by customers.
The analysis also showed a shift towards customers licensing on a Full PAF rather than Part PAF basis, and on a Full UK rather Postcode Area basis.
A copy of this presentation is available to view by clicking here.