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A day-ta day change

The English language is meant to be one of the most difficult to get to grips with. Why is that, when so many people all over the world use English as second language? English is probably difficult to grasp because of the number of grammatical rules, exceptions to those rules, odd sayings like ’raining cats and dogs’ and many other idiosyncratic marvels. There are several words in the English language that switch comfortably between a verb or a noun and ‘change’ is one of those words. Add an ‘s’ to ‘change’ for good measure and it becomes ‘changes’ which may delight or disappoint, dependent on what those changes are of course!

When the Address Management Unit (AMU) are talking about ‘changes’ we generally mean those associated with our address data and the frequency at which customers can apply address changes. The AMU makes thousands of changes to PAF® every day ensuring that it continues to be a highly accurate and up to date address database. Simply increasing the frequency of your data supply could transform your solutions. Our changes data is made available six days a week, meaning that your solutions could contain thousands of address updates every week, 52 weeks a year. That is a lot of changes, which we hope will delight you and your data users. Find out more by getting in touch with our team at who will be happy to help you manage your data frequency metamorphosis….wow that is another word for change.

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